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maria laura de franceschi

IDENTITY

Rebranding project for MDF, fashion shows production and direction studio based in Milan, Italy. For over 30 years, Maria Laura de Franceschi has been working in the fashion industry, directing events and coordinating backstages. The huge and invisible work that lies behind every fashion show, in the backstage and behind the black curtains, is the leitmotiv of the visual identity.

mdf - headletter
mdf - label
mdf - business card
mdf - folder
mdf - identity
mdf - tag
mdf - identity

WORK IN PROGRESS

2019